Constructing a public-facing website is a vital step for your company. You only get one shot to make a good first impression and audience responses are immediate. The preparation process takes a certain amount of time and includes a variety of tasks; some of which are necessary and some take up time with little result. Technical assets and business objectives are the essential components for a successful preparation. The key to success is combining these two areas.
Defining what exactly your company needs is the most common query we receive from customers. They ask about cost and timeframe. Surprisingly, it is usually cheaper and more efficient to have a well-defined project with lofty goals than a poorly-defined project with simple goals. To begin, you must identify your target audience. This includes demographic information, the way they interact with the website, how much time they spend online, their familiarity with online social networking, and how your site compares to others they have visited. This is a good opportunity to use your imagination. Try to create the perfect experience between your website and its visitors. Give them a positive feeling when they leave the site.
The next step is to determine what assets are available. This includes any